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Failing the Future!
For Our Grandchildren is a bipartisan organization working to "fix Social Security, lift the unfair burden from our kids and grandkids, and stop Congress from spending our Social Security taxes." The ogranization was planning to appear at a series of events where they knew they needed to shock people out of their stupor on the troubles facing the Social Security syste
Look up for “Wow!” factor
For the biggest show of the year, Express Logic left no doubt about the location and identity of the industry’s dominant player. A giant yellow X marked the spot and anchored the company’s new logo on an exhibit towering 24 feet high along the perimieter of a 40-by-50-foot space.
Best of Show
It has become a tautology in design that we do not design for awards, but work instead to find the best solutions for our clients. Nonetheless, we all seem to enjoy receiving awards, and I am no different. For this project, the client was the American subsidiary of a Japanese manufacturer of metal powders.
Make it “American”
At the height of the scare over Chinese products, the Pan Ocean Royal Crab Meat company wanted a new tradeshow booth that would make the audience think “American”. An extreme, beach bar theme was just the thing to match the company’s brand image with their high quality products in the minds of corporate purchasers.





