Outside Knowledge is a new start-up market research firm, founded by Lynn Strand-Meyer and located in the Twin Cities. The emphasis of the firm is on secondary market research, specifically industry and consumer research. Lynn is a 21st-Century librarian, who provides the knowledge resources needed for her clients' business growth.

Brock Ray Creative delivered a complete web solution with all of the content that Outside Knowledge needs to conduct a robust interactive marketing strategy. The look and feel of the Outside Knowledge web site is contemporary, but not over-the-top. The tone of the web site is conversational, not stuffy. They goal is to convey to the audience Outside Knowledge’s expertise, while reassuring them that the service is easy-to-use.

The message of Outside Knowledge is simple: expert market research, turn-key simplicity and ease of use.